Personal trainer website cost

How much does a personal trainer website cost?

The price first, then a plain explanation of what a personal trainer actually needs — and where the line sits between a simple enquiry website and something requiring custom booking or online coaching functionality.

Short answer

How much does a personal trainer website cost in the UK?

At Gee Web Design, the Solo Professional Website starts from £495 and the Business Growth Website starts from £995. Booking, membership and other custom projects are individually quoted according to scope.

Personal trainer coaching a client through a session
For most trainers the website has one job: turn interest into a first conversation.
  • Websites from £495
  • Published pricing, no sales calls
  • You own the website
  • Typical builds from 7–14 days
  • Optional care plans from £30/month
  • Written quote before any work starts

Our three website packages

Prices are published so you can place yourself before speaking to anyone. Most self-employed trainers need the first package; the second suits trainers running several distinct services.

Solo Professional Website — From £495

A fast, mobile-friendly site with up to five core pages, your credentials, service information, an enquiry form and on-page SEO foundations.

Business Growth Website — From £995

Expanded service pages, booking-system integration, more detailed packages, an enhanced enquiry journey and broader SEO foundations.

Custom Booking or Membership Website — Individually quoted

Advanced online sign-ups, payments, client areas, booking, membership and other bespoke functionality.

What a personal trainer website usually needs

Most trainers need fewer pages than they expect. The list below covers the requirements that genuinely affect what a build costs; the full content checklist lives on the main personal trainer website design guide.

  • A homepage that says immediately who you train and where.
  • An about page with your story, qualifications and insurance.
  • A services page — or a page per service if you offer several, which is the main thing that moves the price.
  • Online coaching described separately from in-person work, if you offer it.
  • Pricing or packages, where you are comfortable publishing them.
  • A short enquiry form and a clear consultation call to action.
Personal trainer talking with a prospective client during a consultation
The first conversation is the conversion. The site exists to make it easy to start one.

Simple enquiry website or custom functionality?

This is the decision that determines your budget, and it is worth being honest about. Adding functionality you do not use costs money at the start and creates admin forever.

A simple enquiry website is enough when

  • You fill your diary through conversations
  • Clients pay you by transfer or in person
  • Your schedule changes week to week
  • You're building or rebuilding your client base

Custom functionality is worth it when

  • You sell online coaching to people you've never met
  • You want payment taken at the point of sign-up
  • Scheduling admin is genuinely eating your time
  • You run programmes with structured content delivery

Not sure which side you're on?

Tell us how clients currently find you, book with you and pay you, and we'll tell you honestly whether you need anything beyond the Solo Professional Website.

Tell Me About Your Website

What changes the price

Number of pages

The main factor. Solo Professional includes up to five core pages; Business Growth is suited to expanded service pages. Your quote will reflect the agreed scope.

Services offered

Online coaching, one-to-one, small group and specialist programmes each deserve a page if you want to be found for them separately.

Content and photography

Writing your own copy keeps costs down and sounds like you. Real photographs of you training clients are usually more useful than generic stock imagery, because they show people what working with you looks like.

Booking and payments

Linking to a platform you already use is straightforward. Building bespoke sign-up and payment flows is custom work.

Ongoing updates

Every site includes a simple editor. Optional care plans start from £30 a month if you'd rather not.

What to do next

Worried about being found rather than the build? Read SEO for personal trainers.

Want the full picture? See personal trainer website design.

Compare the packages on our pricing page.

Ready for a number? Tell us about your training business and we'll reply within 24 hours.

FAQ

Personal Trainer Website Cost FAQs

With Gee Web Design, the Solo Professional Website starts from £495 and the Business Growth Website starts from £995. Booking, membership and other custom projects are individually quoted.

A fast, mobile-friendly site with up to five core pages, your credentials, service information, an enquiry form and on-page SEO foundations.

When you offer several distinct services that each deserve their own page — online coaching, in-person training, small group sessions or nutrition support — or need booking integration and a stronger enquiry journey.

A brochure or enquiry website explains what you do and encourages contact. Advanced online sign-ups, payments, client areas, booking or membership functionality are individually quoted according to scope.

Often not. Most trainers fill their diary through conversations, and a short enquiry form is enough. Booking is worth paying for when you sell fixed sessions to people you have never spoken to, or when scheduling admin is genuinely eating your time.

Only genuine ones, with written permission from the client, and without implying typical or guaranteed results. Invented or borrowed transformation content is a serious credibility risk.

Domain and hosting costs vary depending on the provider and setup, and are billed by that provider. Optional care plans covering updates, backups and small changes start from £30 a month, and are entirely optional.

Typical build times start from around 7–14 days, depending on the size of the project and how quickly your photos and text come back.

Only if you will keep it going. A handful of genuinely useful articles that answer client questions is worth far more than an abandoned blog with three posts from two years ago.

Yes. The domain, the content and the site belong to you, with no licence fee and nothing that stops working if you stop paying us.

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Get a free review of your PT website

Send us your current site, or a short description of what you offer, and we'll reply within 24 hours with honest feedback and a price.

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Want a fixed price for your PT website?

Tell us what you offer, whether you train in person, online or both, and what you'd like the site to do. You'll get an honest quote in writing.